Tuesday, 30 July 2013

# Entertainment # Gossip

Zen Magazine Interviews Nigerian Tech Entrepreneur Jason Njoku

 

He is one of the most talked about African Tech Entrepreneurs of 2013 and what makes is story so unique and inspirational is because he has experienced what it means to have nothing. Sitting at the top of iROKO Partners is Jason Njoku, Founder and CEO of one of the most amazing tech brands in Africa. We had the pleasure of interviewing Mr. Njoku to find out what inspired him to get into the tech world, the relationship between iROKO Partners, iROKING, IROKTV and iROKOtv, and so much more.

ZeN: At what stage in your life did you decide to start iROKO Partners?
Jason: I was 29 when I conceived the notion of a Nollywood internet company. Continue....

ZeN: What brought about the idea?
Jason: Having a number of failed businesses behind me, I had moved back home with my mum in London – no money, no job prospects and I was running out of ideas. It was a humbling experience. Living with my mum again for the first time in a decade, I noticed that she would watch hours upon hours of Nollywood movies. She would buy the VCDs from the markets in South East London where she lives and then swap them with her friends/family etc. When she asked me to pick up some movies for her, without hesitating, I looked online. For me, everything begins and ends on the Internet. Everything that’s popular and Nollywood is wildly popular across the Diaspora is accessible online, right? Well, no. So, I started digging and found that no-one had seriously considered the Internet as a mass-distribution platform for Nigerian movies, and that’s really where the story of iROKO started.

Continue Reading on the Interview Here
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